Marketing Manager - BryanstonFull job descriptionJob Title:Marketing ManagerDate:11 December 2023Job Location:The Forum - Johannesburgwww.theforum.co.zaCompany Industry:HospitalityJob Role:SpecialistJoining Date:ASAPEmployment Status:PermanentManages Others:YesRole Purpose:The Forum has an exciting and dynamic role in the marketing division. We are looking to employ an experienced and driven candidate in the capacity of Marketing Manager. The incumbent will be responsible for building, and enhancing The Forum Company brand through brand communication, social media interaction, marketing the business to new/potential customers and developing new innovative marketing strategies across all four of the Forum’s brands.The forum company is South Africa’s leading Venue and Events company. We currently operate two venues in Johannesburg as well as one in Cape Town and are launching 2 further venues in Johannesburg in 2023. We founded and run the Turbine Art Fair.Key Tasks and Outcomes:Marketing and Brand development across all brandsOverall brand and corporate identity managementDevelopment and execution of the company’s marketing planDevelop and implement strategies to sell and market our products and servicesDesign and implement plans to incept, grow and develop untapped clients markets and sectorsConduct market research and provide company updatesInterpret results from the market research activities, including measuring customer satisfactionMaintain a positive image of the company and its’ brandControl the effectiveness of marketing campaignsBudget management to ensure long term profitability of the companyDevelop, in conjunction with management, targets and goals annually to be reviewed on a monthly basis for achievementReview current database of clients (present and past) and develop a contact plan for future business growthPlanning and preparing presentationsEstablishing and maintaining profitable relationships to create customer delightProvide management with input and feedback on market trends and changesOperationalConstruct an integrated marketing programme that delivers superior valueMarketing support for project teamInternal event supportServicing of new collateral and branded itemsBudget managementBudget development and control, in conjunction with FinanceEffective management and control of expensesLong term maximization of profitabilityCapture value from customers to create profits and customer equityCommunications and AdvertisingDevelop proposed plan for creating a unique and differentiated social media marketing plansDevelopment and management of digital strategyImplementation of all marketing communications activities including: Public Relations; Advertising; Corporate Communications; Events Marketing; Websites, Intranet and Electronic Communications; Internal CommunicationsCommunicating new product developments to prospective clientsSkills/Knowledge:Marketing and Sales managementPresentations and CommunicationPublic RelationsMicrosoft officeSocial Media management/ MarketingPlanning, Implementation and ControlKnowledge of the hospitality industryWeb AnalyticsCompetencies required for the role:Essential -Ability to work with other peopleAbility to relate and network at all levels within an organisationStrong verbal and presentation skillsConfidence in formal situationsAble to persuade and influenceCreative and innovative in their approachExtremely organised and delivers to expectationsCopes in pressurised situations and is able to adapt to changing circumstancesCommercial understanding and focused on financial goalsDesirable -Leading and managementInnovative and Resourcefulan interest in high end eventsWritten CommunicationAble to formulate strategiesSeeks out detailed information in order to makes decisionsLearns new things rapidlyGraphic design knowledgeCareer Level:MidYears of Experience:3 years in a MarketingManager roleEducational level:Marketing diploma or degreeOther:Corporate or luxury market experienceThis role reports directly to the MD.Job Type: Full-timePay: From R30 000,00 per monthExperience:Marketing Manager: 4 years (Required)
