Digital Marketing Manager

Ad Talent

Cape Town, Western Cape
Permanent
Full-time

1 month ago

Job SummaryWho are we: A leading global company in the high-end luxury travel industry.Who are we looking for: We are seeking a dynamic and experienced Digital Marketing Manager to join our team. The ideal candidate will be a self-starter and a digital marketing generalist, capable of handling various aspects of digital marketing including SEO, social media, paid social, and content creation.What will you do:

Develop and implement digital marketing strategies to increase brand awareness and drive traffic to our platforms.
Manage and optimize SEO strategies to improve organic search rankings and increase website visibility.
Create and manage engaging content across multiple digital channels including website, blog, social media, and email marketing.
Oversee social media presence and develop campaigns to enhance brand engagement and audience growth.
Plan and execute paid social advertising campaigns to drive lead generation and conversions.
Monitor and analyze digital marketing performance metrics to track progress and optimize strategies for maximum effectiveness.
Stay updated on industry trends and best practices to ensure our digital marketing efforts remain innovative and competitive.

What do you need :

Bachelor's degree in Marketing, Communications, or related field.
Proven experience in digital marketing with a focus on SEO, social media, paid social, and content creation.
Strong understanding of digital marketing tools and platforms such as Google Analytics, SEMrush, Hootsuite, and Facebook Ads Manager.
Excellent written and verbal communication skills with a keen eye for detail.
Ability to work independently and collaboratively in a fast-paced environment.
Passion for the luxury travel industry and a drive to deliver exceptional results.

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