Brand Coordinator
Absolute Pets
- Cape Town, Western Cape
- Permanent
- Full-time
- Coordinate and set up events at store.
- Coordinate and set up events at shopping centres.
- Manage the brands participation at other events.
- Attend some store events and shopping centre events.
- Coordination includes preparing resources, branding and marketing material and liaising with event organisers.
- Ensure brand standards are adhered to at every event.
- Promote the brand and products at these events.
- Build and manage relationships with all stakeholders, internal and external.
- Ensure in-store advisers are trained on private label products and co-ordinate training with the Company training department and carry out training as required.
- External stakeholders include animal welfare organizations, breeders, vets, animal nutritionists etc.
- Ensure sufficient marketing activity is taking place for the brand, across social media, website, product promotion, and other.
- Drive marketing activities and provide support to the various team involved in the process.
- Fulfill an in-store promoter role interacting with team and customers in store, representing the brand.
- Drive sales of the private label products in Company stores
- Responsible for establishing new sales channels for private label brands and growing sales at third party partners and stockists.
- Monitor and assess sales of the brand across stores, drilling down into all products listed under the brand.
- Assess where poor performance is coming from and help formulate a plan of action to drive sales.
- Assist with customer queries regarding the brands products.
- Assist customers via email and telephone.
- Pet lover
- Organized and meticulous – high attention to detail
- Excellent planning skills
- Great time management skills
- Excellent communication skills – written and verbal
- Excellent problem-solving skills
- Great people skills
- Productive and extremely efficient
- Driven /action orientated
- Strong initiative
- Resourceful
- Ability to prioritise and re-prioritise
- Service-orientated
- Multi-tasking
- Ability to work under pressure and with tight deadlines
- Experience in the premium pet care industry and knowledge of pet nutrition and products an advantage
- Experience in a marketing team or role is preferred.
- Experience with Microsoft office – word, excel, ppt