Mr D - Digital Campaign Specialist
Takealot
- Cape Town, Western Cape
- Permanent
- Full-time
- Scale: Show the millions of Mr D customers what you can do
- Learn: We work with the best of the best, and then some.
- Grow: Expand your career in the fast-growing Takealot Group: takealot.com, Superbalist.com and Mr D. We like to promote from within: Here's your chance.
- Ensure effective campaign planning, execution and improving advertising performance.
- Manage the full life cycle involvement in digital advertising campaigns from enquiry stage to campaign completion. This involves, but not limited to:
- Booking of campaigns into Asana and check against marketing calendar
- Insertion order and contract completion; ensure work does not commence without signed insertion orders.
- Liaise with client on creative assets; manage through to approval
- Liaise with client on focus products, set up meetings etc
- Loading campaigns on our digital platforms and backend
- Compile POF (proof of flight) once campaign is live on app
- Compile Full Report - Send a detailed report to clients
- Once campaign has ended, request invoice from Finance
- Provide detailed analysis and reports to clients on campaign performance and delivery together with invoice * Identify opportunities to improve campaign results and budget savings through innovative campaign production
- Daily analysis of campaign performance and delivery
- Evaluation of advertising briefs
- Performance manage Sponsored campaigns once rolled out on the platforms
- Optimize campaigns based on key performance indicators (KPIs) to ensure maximum effectiveness and ROI
- Plan, execute, and monitor digital campaigns across various channels
- Collaborate with the marketing team to create compelling content aligned with the overall marketing strategy.
- Utilize analytics tools such as Looker Dashboards to track campaign performance, generate reports, and provide insights to improve future campaigns
- Stay updated on industry trends and best practices in digital marketing to suggest and implement innovative campaign ideas.
- Coordinate with external agencies or vendors, when necessary, to support campaign objectives.
- Smart, hard-working, with demonstrable integrity
- A passion for online digital marketing/advertising
- Bias towards action and solution-oriented
- A self-starter and fast learner with an active thirst for knowledge
- Willing to take direction and able to work independently, demonstrating initiative
- Highly organised with meticulous attention to detail
- Ability to multi-task and to meet tight deadlines
- Comfortable working under pressure in a fast-paced environment
- Confident, with very strong interpersonal & communication skills and a proven ability to build productive relationships quickly
- A strong working knowledge of Excel / Google sheets and Microsoft Office
- Strong analytical skills and proficiency in interpreting data to make informed decisions and optimizations.
- Excellent communication and teamwork skills to collaborate effectively with cross-functional teams.
- A creative mindset with the ability to think strategically and implement innovative campaign ideas.
- Up-to-date knowledge of industry trends and best practices in digital marketing.
- Bachelor's Degree or Advanced Diplomas in Marketing/Advertising
- At least 1-3 years digital campaign management experience is a prerequisite
- The power is in your hands: We offer a market-related, Total Remuneration Package which allows full flexibility according to your needs. Go on, be the master of your own destiny.
- No doors: We aren't fans of stuffy offices or siloed work environments. See someone you like? High five, Collab and make something great.
- Online Learning: Share ideas and grow with global industry leaders who are all just a Slack message away. Love to learn? Up-skill with free access to courses on MyAcademy and more.
- Good times: Get to know the other extraordinary minds in the Takealot group during regular social events and out-of-office activities (think hikes, think mini golf, think good times).
- Birthday leave: Cake Day all the way. Enjoy your day off - you deserve it.
- Help when you need it most: Confidential counselling, legal support and financial guidance, for free, anytime, anywhere.
- Free parking: No more 5km fun runs to your desk (unless you want to).
- Required